Affording healthier foods one step at a time

Robyn O'Brien, Founder of the Allergy Kids Foundation, shares advice for parents on how they can work to afford healthier foods for their family one step at a time
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Affording healthier foods one step at a time

What can a family do given the higher prices of organic food? It is such an important question, and I think when you really step back, and you consider why organic food is more expensive, is because as a national family, with our national budget that we've all paid into as taxpayers, the food that's grown with all these chemicals and all of these genetically-engineered ingredients receive all kinds of financial support, and marketing support, and insurance support, while the farmers that are growing things organically are charged fees to prove that their products are safe. They are charged fees to then label it. So, their whole cost of production is higher. And clean and safe food that is free from these ingredients, and free from these chemicals that are increasingly shown to cause harm is a fundamental human right. And until that right is in place, there is so much that a family can do. I think it is so important to not make the "perfect" the "enemy of the good", and to do what you can, where you are, with what you have. And sometimes that might mean just eating a little bit less processed food. Sometimes that might mean making your noodles with olive oil or butter instead of that packet of artificial colors. Those changes are no different in cost, and they would require nothing different in a grocery store. You're not changing grocery stores. And to give yourself permission to do those little things one step at a time, until we can create these changes, so that all Americans can afford to eat food that is free from these chemicals that we know are causing harm.

Robyn O'Brien, Founder of the Allergy Kids Foundation, shares advice for parents on how they can work to afford healthier foods for their family one step at a time


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Robyn O'Brien

Author, The Unhealthy Truth

Robyn O'Brien is recognized by Teri Hatcher, Kourtney Kardashian, Kristen Bell and moms around the world.  She has been called “food’s Erin Brockovich” by The New York Times and has been named by SHAPE Magazine as a “Women To Shape the World”, by Forbes Woman as one of “20 Inspiring Women to Follow on Twitter,” and by The Discovery Channel as one of its 15 Top Visionaries. She is a former food industry analyst, author, mother of four and the founder of AllergyKids Foundation. Robyn graduated as the top woman in her class from business school before working as a financial analyst that covered the food industry. She is regarded as an expert on children’s health policy.  She has appeared on CNN, The Dr Oz show, Today Show, Good Morning America, CNBC's Kudlow Report, Fox News and the Ricki Lake Show and has appeared in several documentary films, including Food Patriots, Unacceptable Levels, Genetic Roulette.  

Robyn’s work has been recognized by individuals such as Yoko Ono, Robert Kennedy Jr., Ted Turner and Prince Charles. She is the founder of the visionary organization which is focused on restoring the integrity of the food supply and the health of children, the author of The Unhealthy Truth (Random House 2010) and her work is seen in Food, Inc. filmmaker Robert Kenner’s 2012 video, Labels Matter, and in Jamie Oliver’s Food Revolution.

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